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The photo background is doing 30% of the work

AgentM Studio1 min readReseller economics

In short

Your photo is fine. Your background is killing it. Look behind the jumper, not at it.

Two identical jumpers. Same brand, same price, same title. The one I shot on a clean bedsheet did £24 in five days.

The one I shot on the bedroom carpet, with a charging cable and a sock just visible at the edge, sat for three weeks at £18. Same item. The buyer's brain doesn't think 'nice jumper, dirty carpet' — it thinks 'this seller doesn't care, and if they don't care about the photo they probably don't care about the dispatch'.

A bedsheet pinned flat to the wall costs nothing. A foam board from the pound shop costs £1. Either is the difference between a quick sale and a re-list.

VintSnap writes the listing properly — but the photo is upstream of the listing. Fix the background once and every photo from then on benefits.

This note comes from building VintSnapA photo in, a priced Vinted listing out.

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  1. Write the title for the brand-illiterate buyer1 min
  2. One £40 coat outsold ten £4 t-shirts1 min
  3. The wrong-size-in-the-title tax1 min

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